About Us
The Temple Marketing Department is committed to providing excellent teaching, scholarly research, and service to the business community.
Temple’s Marketing Department offers programs at the Undergraduate, Masters, and Ph.D. levels.
Marketing is the study of how organizations identify, anticipate and satisfy customers’ needs, while meeting their organizational objectives. To be successful, organizations must create, deliver, and communicate customer value more effectively than their competitors do.
Marketing concepts provide insights into the various exchange processes involved in consumer, business-to-business, and non-profit settings, around the globe.