Dr. Susan Mudambi
Assistant Professor (Teaching/Instructional Track)
Marketing
Susan M. Mudambi joined the Fox School in 2000. Her research examines strategic issues in business-to-business marketing, including branding, supply chain relationships, e-business, and international marketing. Much of her current research explores aspects of customer relationship management (CRM). Her publications have appeared in Industrial Marketing Management, Management International Review, International Business Review, and Journal of Marketing Management, among others. Susan has extensive teaching experience in undergraduate, MBA, and executive programs, both in the U.S. and overseas. She earned her M.S. at Cornell University and her doctorate at the University of Warwick, a top research university in the UK. She also has considerable managerial experience, including positions in marketing at Bell+Howell Co. and IBM, and in the political arena as a lobbyist and political analyst.
